OENO GROUP
(LONDON · UK · 2023)
(CORPORATE)
CREDITS.
DESIGN
ALBERTO FB
COPYWRITING
KATIE NG
OENO is a premium wine investment company offering clients the opportunity to build and grow their portfolios through fine wine investments. The company is supported by its own exit strategies, including OENO House (a luxury wine boutique), OENO Trade (focused on wholesale and trade partnerships), OENO Wine Club (offering exclusive wine experiences), and OENO Fund (a platform for structured wine investment opportunities). Together, these branches ensure a seamless journey from investment to trading or enjoying fine wines, while maintaining exclusivity, authority, and high-end service.
ABOUT.
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DIGITAL AD COLLATERALS
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EDITORIAL
Brief
Manage and elevate OENO’s visual identity across all digital and printed materials, ensuring consistency, exclusivity, authority, and reliability. The scope included designing diverse assets such as investment brochures with custom infographics, animated ads, a new website, and an app. Additionally, event materials—booklets, banners, tasting mats, and presentations—were required for trade and investment events like MoneyShow and collaborations with prestigious brands such as Rolls Royce, ensuring brand alignment on both sides.
Response
I oversaw the end-to-end design of all OENO’s materials, maintaining brand consistency and reflecting their core values of exclusivity and authority. From detailed investment brochures and custom infographics to animated ads and a responsive website, every project was crafted to uphold their premium identity. For events, I delivered cohesive booklets, banners, and tasting mats that resonated with their target audience. Collaborations with high-profile brands, like Rolls Royce, required meticulous attention to ensure visuals were aligned and reflected the standards of both brands. The result was a unified and impactful brand presence across all platforms and channels.
ABOUT.
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WEB DESIGN & APP
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PRINTED MATERIALS
I designed an app, currently in development, to provide OENO clients with an intuitive platform for managing their wine investments. The app includes a dashboard to track portfolio performance, monitor exit strategies, and access exclusive features. It also integrates the OENO Wine Club, allowing users to purchase bottles or cases for investment or personal enjoyment, delivering a seamless and user-friendly experience.
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The OENO website, designed for clarity and sophistication, highlights the brand's investment services and exclusive offerings. Content was provided by the company's marketing team.
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EVENTS
OENO organized a variety of high-profile events across the globe, ranging from investment-focused gatherings like the MoneyShow to portfolio trade events and exclusive collaborations with brands such as Rolls Royce and the Casino of Venice. I was responsible for creating all printed materials, digital assets, and presentation decks, ensuring brand consistency and delivering the intended message effectively. From concept to final print, I oversaw every detail, guaranteeing high-quality results that aligned with the premium standards of these prestigious events.
